THIS IS US!

PASSIONATE.  INNOVATIVE.  COLLABORATIVE. 

Our expert team at Jennasis & Associates is a thing of beauty powered by brilliant minds. 

Jennifer Malcolm, President
Jennifer Malcolm, President

Jennifer is an expert Marketing Consultant, Social Media Strategist, and Brand Developer. A professional speaker herself, Jennifer also founded an extension of Jennasis and Associates called Jennasis Speaks. Jennifer’s entrepreneurial spirit motivates her passion to empower others with a fresh, energetic perspective to the world of digital marketing. Fun fact: To relax and unwind, Jenn loves listening to live music, dancing, and cooking with friends!

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Dr. Chad Malcolm, Integrator
Dr. Chad Malcolm, Integrator
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Jessica Shaffalo, VP of Operations
Jessica Shaffalo, VP of Operations

Jessica is a seasoned account manager and writer with a passion for helping brands craft words that attract, engage and convert prospects. With professional experience rooted in marketing, journalism and project management, she can handle just about any writing style for both print and web. She lives in the Brooklyn area of Cleveland with her husband. Fun Fact: She enjoys reading, gardening, board game nights, and an ongoing search for the city's best cheesecake.

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Marcia Hudgel, Executive Assistant
Marcia Hudgel, Executive Assistant

Marcia has been writing stories and poems since she was very young, and has honed the ability to write in a variety of styles, which she has done for a number of websites over the past few years. When not writing, she enjoys practicing and teaching yoga, mindfulness and meditation, especially to women in addiction recovery.

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Joelle Krumheuer, Marketing & Project Manager
Joelle Krumheuer, Marketing & Project Manager

Joelle is a business professional with experience ranging from banking to healthcare. She graduated from Baldwin Wallace University with a degree in Public Relations and a growing passion for marketing. Fun Facts: She enjoys spending time with her daughter and husband, archery, crafts, cooking and will take any chance to be in nature.

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Kathy Noble, Financial Administrator/HR
Kathy Noble, Financial Administrator/HR

Kathy has been an administrative assistant and financial administrator for over 25 years, working with Jennasis since inception. Married for almost 48 years, Kathy’s passion is spending her time with her family, especially on the beach— her grandkids keep her young! She’s an avid sports fan for the Browns, Cavs, and Indians. Kathy enjoys daily walks with her husband and would love the opportunity to travel more. She was featured in Pure Design Teen Magazine, for Ageless Beauty!

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Camden Chernisky, Commerical Media Editor
Camden Chernisky, Commerical Media Editor

Camden is the Podcast Editor for Jennasis Speaks: The Transformative Power of Women's Stories. Camden has been going to school for a degree in Music and is using his knowledge of writing music on one platform and transferring those skills to another platform for podcast creation. In his work with Jennasis, he strives to support the team while expanding his horizons. Fun facts: He is the youngest member of the team, writes music in his spare time & enjoys traveling.

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Nellie Calanni, Marketing Writer
Nellie Calanni, Marketing Writer

Nellie is a seasoned content creator, writer & social media marketing professional. With a Master's degree in Mass Communication & Journalism, she is proud to have been able to take her experience in agency marketing back to the classroom to teach at her alma mater, Baldwin Wallace University. Fun Fact: Nellie is a proud dual-citizen of the United States & Italy, she considers the 2016 Cavs championship to be one of the best days of her life & spends her free time learning different languages.

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Katlyn DeGraw, Project Manager
Katlyn DeGraw, Project Manager

Katlyn is drawn to problem-solving, passionate about life-long learning, and anything that embodies creative expression. Marketing allows her to combine these three things into a wildly fulfilling career. Fun facts: During the warmer months, she and her husband spend every weekend on their boat on Lake Erie. She also likes to unwind and recharge by gardening and cooking.

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Claudia Ramirez, SEO Specialist
Claudia Ramirez, SEO Specialist

Claudia is originally from Venezuela, where she spent the first 20 years of her life. She has two bachelor's degrees: one in architecture and one in fashion design and she has always had a big passion for marketing. Fun facts: Claudia has hiked the tallest peak on the west coast, she loves doing crafts and she has over 30 plants at home.

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Liz Maier-Liu, Marketing Writer
Liz Maier-Liu, Marketing Writer

Liz is an accomplished writer and marketing professional who loves to create valuable and meaningful content for organizations. She specializes in crafting persuasive copy that compels readers to click. An Ohio native, Liz and her husband currently live outside of Seattle, Washington. Fun fact: Liz played Division II Women’s Softball and has traveled to 11 countries.

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Crystal Johnson, Copy Editor
Crystal Johnson, Copy Editor

Crystal started her professional career as a high school Language Arts teacher over a decade ago, and has since transitioned to serving as a college administrator and faculty member working in teacher preparation. She lives in the suburbs of Cleveland with her husband, 2 daughters, & 2 dogs and is using her "spare" time to pursue her doctorate in Education. Crystal enjoys reading, baking, & painting when I need to relax. True crime is a passion of hers and she follows way too many podcasts.

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Megan Augustine, Marketing Associate
Megan Augustine, Marketing Associate

Megan is an outgoing, creative, craft beer and wine lover that stems from the Cleveland, Ohio area, but relocated to Charlotte, NC in 2018. After graduating from Baldwin-Wallace University, she quickly fell in love with marketing. With over 6 years of marketing in the technology field, her passion to learn and grow makes her a great fit for the Jennasis team. Fun Fact: She likes to travel and workout, as well as spend time with her daughters and attend wine tastings.

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Tom Gamertsfelder, Graphic Designer
Tom Gamertsfelder, Graphic Designer

Tom is an award-winning creative with over 30 years of industry experience in branding, corporate identity and visual communications. He is responsible for creating distinct brand design solutions for companies of all sizes and industries, from startups to start-overs. Local, national and global. His immediate future goals are becoming a better human, father, husband and creative. Fun fact: Tom can always be found scouring flea markets for unique treasurers and furniture restoration projects.

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Kayla Starta, Marketing & PR Strategist
Kayla Starta, Marketing & PR Strategist

Kayla Starta is a marketing and PR expert who has previously headed strategic public relations and marketing campaigns for Fortune 100 companies, global brands, and public figures. She is a passionate marketer who prides herself in fostering personal relationships with her clients and delivering exceptional results at each and every step of their campaign. Fun facts: She loves musicals, animals and is a food and wine fanatic.

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Kristine McAfee, Director of Strategic Accounts
Kristine McAfee, Director of Strategic Accounts

Kristine has over 15 years of experience in sales and marketing, business analysis and forecasting, product branding and life cycle, business development, and project management. She is a forward-thinking leader with the ability and skill set to continually improve business performance. Fun fact: Kristine’s favorite activities include cooking, camping, kayaking, geocaching, winetasting, entertaining, and game nights!

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Thom Leiter, Senior Web Developer
Thom Leiter, Senior Web Developer

Thom earned his business and marketing degree from Franklin University in 2004 and his MBA in 2011. He is the founder of a media company, and co-founder of a video production and web design company in Delaware, Ohio. Thom’s sleepless pursuit to help clients realize their brand’s potential inspires him to always dream big! Fun fact: Thom is a Starbucks addict, and a Dean Martin fan!

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Tonya Lutz, Fractional CMO
Tonya Lutz, Fractional CMO

Tonya is passionate about helping companies grow their business with brand loyalty & brings a wealth of experience in strategic marketing and brand development of international brands of all sizes. She has led marketing teams for top consumer brands in the fine art & writing categories & is a professional big picture marketer bringing two decades of sales & marketing experience to the table. Tonya loves sunset beach walks but finds it impossible to leave the shells on the on the shore.

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Melanie Bridgens, Web & Graphic Designer
Melanie Bridgens, Web & Graphic Designer

Melanie Bridgens is a graphic and web designer with over 20 years of experience in print, web, motion graphics, and illustration. She specializes in branding, graphic, and web design. She enjoys the creative process and thrives in working with customers to create design that reflects the client's true vision for their brand. Fun fact: When Melanie isn’t working you might find her illustrating children's books!

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Caeilen Lozano, Marketing Associate & HR Assistant
Caeilen Lozano, Marketing Associate & HR Assistant

Caeilen is a social media content creative as well as an administrative assistant. Since graduating with an Associates in Business, she has worked with fashion retailers, online based companies, local businesses and non-profit organizations. She loves to help create innovative strategies, engaging content with consumers and daily posts. She was born and raised in Cleveland, OH and currently resides in Sunbury, OH. Fun Fact: She loves food blogs, fashion and writes and plays music.

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Susan Patten, Copy Editor
Susan Patten, Copy Editor

Susan is a self-proclaimed grammar geek with a passion for editing and writing. Backed by an English degree and certificates in editing and proofreading, Susan’s expertise is crafting, polishing, and perfecting content to be effective, engaging, and on-brand. As a lifelong learner, Susan engages in continuing education and professional development through memberships in the Editorial Freelancers Association (EFA) and American Copy Editors Society (ACES).

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Jason Fisher, SEO Forensic Analyst
Jason Fisher, SEO Forensic Analyst

Jason is an organic search marketing veteran with 10+ years of experience. He is an Evans Scholar award recipient and co-inventor on mobility business method patents. He has been responsible for the development & implementation of SEO Strategy for 300+ client projects. He has experience with auditing, developing & implementing SEO Strategy for clients from local SMB’s, E-Commerce to Newspapers & Enterprise sites. Fun Fact: He’s an identical twin, an avid fly fisherman and a winter trail runner.

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Jennifer Mayes Kloepfer, Graphic Designer
Jennifer Mayes Kloepfer, Graphic Designer

Jennifer Mayes Kloepfer (JMK) is an experienced Graphic Designer who is passionate about art, design, and everything that falls in between. Jennifer is responsive, understands deadlines and is skilled in interpreting and translating clients' ideas into a professional design. She has a Bachelor of Fine Art from Cleveland Institute of Art and 10+ years of design experience. Fun Fact: She loves to draw, yerba mate tea and makes elaborate birthday cakes!

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Tom Abate, Creative Strategist
Tom Abate, Creative Strategist

Tom is a marketing and design professional with extensive experience servicing companies in the Cleveland area. Tom has evolved into a professional that can pull together the marketing efforts of a company into a cohesive, modern package that works with today’s communication. Fun facts: He is the guitarist/vocalist for the band [thirty | three] that released its first full length record called “Psychosomatic” in 2019. Tom bowls competitively and was also part of a men’s softball team.

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Ariella Yager, SEO, PPC & Analytics
Ariella Yager, SEO, PPC & Analytics

Ariella Yager is a serial entrepreneur with expertise in startup development and digital marketing. Ariella has a bachelor's degree in Entrepreneurship from KSU and has spent her professional career helping businesses grow using local SEO, paid marketing campaigns, website development and innovative business strategies. Fun Fact: Ariella's favorite hobby is cooking and baking, she loves to go kayaking on the weekends and spends her extra time playing with her australian shepherd, Krypto.

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Jennifer Hartman, Events Coordinator
Jennifer Hartman, Events Coordinator

As a special events producer, Jennifer Hartman has a Bachelor of Arts degree and years of experience in the television and entertainment industry. She has incorporated her television production skills into her event planning, allowing her to become Northeast Ohio’s premier special event coordinator. Her expertise lies in coordinating many events ranging from golf outings to soirees to corporate events.

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Becky Workman, Photographer
Becky Workman, Photographer

Becky grew up in a family of photographers and found her own career in photography a natural next step. She has been a professional photographer for more than 21 years, and loves that her career allows her artistic expression along with the opportunity to travel and meet so many interesting people. She specializes in business, family, weddings, high school senior portrait, and sports league photography. Fun fact: Becky juggles and scuba dives!

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Becky Martin, Marketing Associate
Becky Martin, Marketing Associate

Becky Martin is a mother of three young boys living in the suburbs of Philadelphia. With a diverse background in social work, ministry communications, content writing, and digital marketing, she brings a spark of creativity and resourceful problem solving skills to the Jennasis team. When she's not working she can be found drinking lots of espresso, reading young adult fiction and going on lots of “boy mom” adventures which usually include catching frogs and wading into creeks.

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Natalie Ferrini, Virtual Administrator
Natalie Ferrini, Virtual Administrator

Natalie Ferrini is a native of Cleveland, Ohio. She is a graduate of Baldwin Wallace University with a Bachelor’s in Early Childhood Education. Her love for organization along with her problem solving skills are crucial in her role with Jennasis & Associates. Fun Facts: She likes to spend time with family, listen to music, and take her rescue pup, Baxter, on adventures!

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Amy Stack, Project Manager/In-House Counsel
Amy Stack, Project Manager/In-House Counsel

Amy is an Ohio licensed attorney, writing tutor, and homeschool mom to her 7 children. She has her BA from Baldwin Wallace College, her Juris Doctor from Cleveland State, and is currently pursuing a Master’s Degree in Clinical Mental Health Counseling through Liberty University. Fun facts: She has a long term love affair with coffee, her favorite season is Fall, especially the apple and pumpkin spice everything, and loves to decorate her home, changing it up frequently.

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Kara Simone, Social Media Manager
Kara Simone, Social Media Manager

Kara is a marketing, communications, and social media professional with over 20 years experience. A Massachusetts native, she graduated from John Carroll University with a degree in Communications and a growing passion for marketing. She now lives in the suburbs of Philadelphia with her husband, three sons and chocolate lab. Fun facts: Kara loves photography and travel, and has visited over 20 countries.

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