FOR THE RECORD...

December 3, 2019

When you are looking to buy a new product or service, how do you decide which one is the best choice for you? If you are like most people, you search online to identify your options and then narrow those options down based on the reviews left by other customers. In rec...

April 11, 2019

In a world of constant multitasking, finding ways to be more productive and get things done is crucial. Many people are in search of the easy way out, trying to get rich quick or become “insta-famous,” but really it comes back to doing the basics.

When you are in school...

January 29, 2019

As we enter a new year, it’s time to look to the future. Many of you may be working on New Year’s resolutions or personal goals, but it’s also a great time to look at your marketing strategy. What worked for your company 10 years ago may not work in 2019. I’m not sayin...

January 12, 2019

Since forming Jennasis & Associates in 2011, Founder and President Jennifer Malcolm has not only built a company that is trailblazing with its virtual office lifestyle, but she has also assembled a team of motivated, passionate and innovative individuals who can handle...

December 5, 2018

Is email marketing dead? Simply stated, no, it isn’t. Truthfully, it never died. What led to this notion of the death of email was the ineffective way it was being utilized by businesses and how that in turn was received by consumers. This created the negative percepti...

October 19, 2018

How the Use of Influencers and Media Relations Can Help Strengthen Your Brand

In today’s social-media-centric world, brands are utilizing various techniques to increase their market share – and Influencer Marketing is one of the hottest new trends. Not to be confused wi...

September 13, 2018

Positive Employees Are Creative, More Productive and Innovative

Is positivity in the workplace important? Absolutely. In our rapidly changing society positivity in the workplace is not only important but crucial to the health, prosperity and success of both business and...

August 20, 2018

With today’s technological advances, it is becoming easier and easier for companies to run on a remote basis.  So much so that Time magazine recently wrote an article listing some of the pros and cons of this non-traditional workspace. According to the article, 43% of...

July 22, 2018

In case you hadn’t realized, the internet is a very big place. Brace yourself for a swarm of incoming statistics:

As of March 2017, 3.74 billion people were accessing the information superhighway. In a 24-hour period, it’s estimated that those internet users spend 4.7 b...

Just one of the different Shell logos over the years.

Imagine: You’re driving down an empty stretch of road, low on gas, scouting the horizon for a gas station. You’re just starting to get nervous when suddenly, in the distance through the trees, you see it – a bright,...

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