
Top 5 Social Media Platforms That Help Businesses Cut Through Social Media Clutter
The social media universe is a crowded space. A recent Pew Research Center survey showed that approximately 7 in 10 Americans have used some kind of social media platform. Billions of monthly active users (MAU) are regular visitors to their favorite social media platforms. Then came the COVID-19 pandemic, dramatically increasing interest in social media. Home-bound, people spent even more time online. E-commerce companies upped their social media game. Brick-and-mortar busin

TikTok: Should Your Small Business Be Using This New Social Media Trend?
Facebook, Twitter, Instagram— all social media channels and all effective marketing tools. If you’ve been using any of these platforms to market your small business, you’re doing a great job embracing the new age of digital marketing. But now, just when you thought you had a handle on social media marketing, TikTok has gone ahead and thrown its name in the ring. The video platform that grew in popularity throughout the COVID-19 pandemic is now about more than just voiceovers