
The Art of Working Remotely
With today’s technological advances, it is becoming easier and easier for companies to run on a remote basis. So much so that Time magazine recently wrote an article listing some of the pros and cons of this non-traditional workspace. According to the article, 43% of people who are working, are working remotely at least some of the time. The article talks about whether it is opportunity or necessity that is the why behind someone working remotely and the different effects on

Yes, You Need to do Keyword Research Every Year (Why and How)
If your company has any sort of marketing strategy, it’s likely you’ve done basic keyword research at some point. With the pervasiveness of the internet, most companies understand the need to reach people online. Incorporating keywords relevant to your business within your website content helps them find you. However, Jennasis and Associates’ resident SEO expert Jason Fisher says companies often underestimate the importance of fresh keyword research to attracting organic sear